The team

    Kjell Adstedt

    CEO & President


    Kjell Adstedt is Founder & CEO of TagAlong A/S and brings invaluable industry experience from a long tenure as General Manager of Dennison Fastener A/S, responsible for manufacturing, sales and operations for the EMEA region. Since 2009, Kjell has worked as an advisor in the global private equity industry. He is continuously involved in several cross-border mandates and projects, in which his global business experience and relationships in many geographies and industries is helping entrepreneurial clients to develop their businesses. Kjell actively works  together with private equity firms, fund managers, and companies in developing their businesses and investments – often simultaneously and on several different continents.

    Kjell has had the opportunity to gain extensive experience in general management, global IT development, incorporation, brand management, distribution, sales & marketing in the fields of globally distributed products (B2B & B2C). He has worked with global contact points in numerous industries at the executive and owner levels. Early experience includes time as an international management consultant in the fields of global M&A, management appraisal and executive search, marketing, worldwide distribution, and general management of everything from SaaS, windsurfing boards and commercial kitchens to plastic fasteners. Kjell holds a Business Economics degree from the University of Lund, Sweden. Kjell speaks 5 languages.

    Charlotte Bindslev

    Chairman at TagALong

    Charlotte speaks 5 languages and travelled the world in her younger years, before settling down again in Scandinavia. After having lived in Germany, Kuwait, Dubai and Italy, she came home to Denmark to start her long professional career in the product marking and identification business. Her first position was as Product Manager at Dennison Fastener A/S, a division of Dennison Manufacturing Company. Dennison Fastener covered a large geographical area with distributors in 50+ countries. Charlotte then moved over to ITD Group, where she first served as Marketing Manager in their Milan, Italy, headquarters.

    She was later appointed Branch Manager responsible for Northern Europe at ITD Denmark, which she remained at for 18 years. Her responsibility there was to oversee and grow the operation, serving B2B customers (retail shops, industry customers and distributors) in several Northern European countries. In late 2015, Charlotte unfortunately became severely ill and has been determinedly working back to her old form ever since. She is still on sick leave, but her career, in-depth knowledge and the support from many friends in the industry has been a true inspiration for our team creating TagAlong A/S - with Charlotte as our role model.

    Our Accounting, Administration & Inventory Control Team

    Økomatch ApS


    Tagalong has chosen to partner with Økomatch ApS and their team for its core administrative and bookkeeping functions. Bodil Retbøll, Managing Partner of Økomatch, and Ditte Kjeldsen, part of the Økomatch senior team, have worked with TagAlong's cloud based administrative system since its inception in the early 2000's. They are both highly experienced in general accounting, bookkeeping and inventory control. They provide us with invaluable day-to-day help to address immediate problems and to help us with larger accounting and inventory control tasks as part of their role facilitating stable and secured growth of our exciting business.

    Our Warehouse & Logistic Team

    LogistiCompany AB

    Tagalong has chosen to partner with LogistiCompany AB and its team for our company's core European warehousing and logistics services. LogistiCompany is founded by highly experienced industry professionals, led by Lars Dehlin as CEO and Peter Forsberg as head of Sales. Our team making things happen is led by Jens Anderson and Vincenzo Karlsson. You will be very impressed with their skills, efforts and services! LogistiCompany handles much of our in-bound freight, all order handling and order picking, as well as all outbound shipping.

    Annika Adstedt

    Manager of Social Media


    Annika Adstedt develops Tagalong’s content on our social media platforms and blogs, adding youth and a pair of fresh eyes to the team. She attends Colgate University in New York State, and will graduate with a degree in economics in 2019. Besides her studies, Annika has held web content and web development internships with Zulily, the mining company Rio Tinto, and the Global Environment Fund. The latter two are both based in Washington DC. Annika is a cutting- edge interactor and content developer in the areas of social media, video and music, and she will contribute significantly to the company's active presence in these important areas of its future business.